About Cart Back

A Software Agency Built by Engineers

We're a multidisciplinary team of software engineers, product designers, and platform specialists building software that businesses depend on every day.

Our Story

From a Small Team to a Trusted Partner

Cart Back was founded by software engineers who believed that high-quality custom software development should be accessible to businesses of every size — not just enterprises with eight-figure budgets.

What began as a small consulting practice has grown into a multidisciplinary software development agency with engineers, designers, DevOps specialists, and platform experts working together on web applications, mobile apps, and complex platform integrations.

Today, Cart Back is a registered U.S. business headquartered in Wasilla, Alaska, serving clients across North America, Europe, and beyond. We are particularly recognized for our deep, hands-on expertise across the Meta platform ecosystem — building WhatsApp Business Platform integrations, Messenger experiences, Facebook Marketing API tools, and custom Meta apps for clients in retail, healthcare, finance, education, and more.

Headquartered in Alaska

Serving clients worldwide from our base in Wasilla, AK.

Mission & Vision

What Drives Us

Our Mission

To partner with ambitious businesses and build software that drives measurable outcomes. We combine engineering rigor with thoughtful design and deep platform expertise so our clients can launch confidently, scale efficiently, and reach their customers wherever they are — including across the Meta family of platforms.

Our Vision

To be the development partner that businesses choose when they want software that actually works — built by people who care about quality, transparency, and the long-term success of every project they touch.

Our Values

How We Operate

These principles shape every project we take on and every line of code we write.

Engineering Excellence

We treat code as a craft. Every project goes through code review, automated testing, and thoughtful architecture decisions — so what we ship is maintainable for years.

Transparent Partnership

Clients see what we're building as we build it. Weekly demos, open project boards, direct Slack access to the team — no surprises, no smoke and mirrors.

Platform Compliance

When we build on third-party platforms — especially Meta's — we follow the rules. Privacy, data handling, content policies, app review standards: we get it right.

Leadership

The People Behind Cart Back

A leadership team with deep engineering and product experience across consumer, enterprise, and platform software.

DM

David Moreau

Founder & CEO

15+ years building software products. Previously led engineering at a Y Combinator-backed SaaS company.

LP

Laura Patel

Chief Technology Officer

Specialist in distributed systems, messaging infrastructure, and Meta platform integrations. Former platform engineer at a major ad-tech firm.

MR

Marcus Reeves

VP of Engineering

Leads our web and mobile engineering teams. Background in scalable backend systems and DevOps for SaaS products.

SK

Sofia Kim

Head of Client Success

Runs project delivery and client relationships. 12+ years scaling delivery teams at boutique agencies and consultancies.

Compliance & Standards

Built on a Foundation of Trust

We hold ourselves to high standards of compliance, security, and platform integrity.

Meta Platform Compliance

All software we build that integrates with Meta platforms follows Meta's Platform Terms, Data Use Policy, App Review Guidelines, and advertising standards.

Registered U.S. Business

Cart Back is a legally registered business in the United States, with a verifiable address, phone, and tax registration — ready for B2B and platform partnerships.

Security-First Engineering

Encryption at rest and in transit, role-based access control, dependency scanning, and secure code review for every project we deliver.

GDPR Aware

Privacy-by-design is part of how we build. We help clients meet GDPR, CCPA, and other regional privacy obligations through proper architecture choices.

Quality & Code Review

Every line of production code is peer-reviewed. Automated CI/CD, linting, type checks, and tests are baseline expectations on every project.

Global Delivery

Remote-first engineering teams collaborating across time zones — bringing global engineering talent to projects of every scale.

Want to Work With Us?

Whether you have a defined project brief or just an early-stage idea, we'd love to hear from you.